Safehold and iStar Chairman & CEO Jay Sugarman discusses the role ground leases can play in the wake of a worldwide pandemic
Safehold and iStar Chairman & CEO Jay Sugarman recently participated in a virtual CEO roundtable focused on ‘Leadership in Real Estate During Crisis and Recovery’ as part of the KBW 2020 Real EstateFinance Conference. The following are excerpts from KBW moderator Jade Rahmani (JR) and Sugarman (JS).
JR: Jay Sugarman, you perhaps have a unique experience, as iStar both survived the global financial crisis, but over the last several years has undertaken a dramatic shift in strategy. Could you please share your perspective on key lessons learned from prior cycles and also comment as to whether iStar’s pivot to ground leases in some ways anticipated a turn in the economic cycle?
JS: Thanks Jade, thanks for inviting me. The interesting thing about focusing on ground leases is you start to think in 100-year blocks. So it’s always a bit interesting when people ask us what our rent collections were this month. We’re thinking much more about what’s going to happen over the next 10, 20, 30, 40 years. We look through a lens that is a little bit different, and when we hear people talk about the end of New York City or the end of urban gateways — this may be one of the great opportunities if that mindset kicks in. We’ve heard that once every 10, 20 years. Everybody writes off these major financial centers as obsolete and we just don’t believe that.
When you think about the long-term arc of history, it bends towards progress. Obviously, the response to this pandemic was tragically bad — incoherent. I hope we take the lessons from all the mistakes that have been made, primarily the idea that this will be solved top down. There’s really been no engagement from the citizenry to actually help solve this problem. We feel like data will solve this problem, but it’s going to come from 330 million Americans providing data up, not government or scientists providing data down. That will be the lesson we think will be learned, and it will make us a stronger society going forward.
Certainly the technological and medical innovations we’ve seen in our lifetime give us comfort that making 100-year ground lease bets in major markets with smart real estate operators in great buildings is a great place to be. As for the strategy shift, we were smart enough to understand that the markets felt toppy to us and more commodified than we’re comfortable in, so we tried to find something new and innovative. I’d give ourselves credit for that, but we had no idea — similar to ’07-’08, when we also thought bad news was coming — we had no idea it was going to be quite this severe.
I think our goal is always to find things that make our industry better and more efficient. We think that modernizing ground leases provides one of the largest users of capital, which is real estate, with a better, more efficient tool — more capital efficiency, more cost efficiency, risk reduction. So, we hope PropTech, what we’re doing in the ground lease world, we hope what [panelist and Starwood Capital Group Chairman & CEO] Barry [Sternlicht] is doing in hotels — these are all long-term trends, they are things that for the next decade will be [marked by] progress, not regression. So we’re happy to make investments in great markets with great operators, even if there’s a monthly hiccup, quarterly hiccup, annual hiccup, two-year, four-year hiccup. I think the smart investors in this period will go back to what they learned about how this country and the real estate operators in it always find a way to find the next big thing.
Our view is that a lot of pain was unnecessarily inflicted on the world because we were unprepared. We didn’t know how to deal with it, we ignored the signs, but we’re going to learn how to be a better — hopefully, a better — country and better coordinated the next time it happens or the next time a challenge comes around. That’s a 100-year view. It’s based on going back hundreds of years and looking at how societies change, and we still believe, long-term, leadership matters. [We] didn’t get it this time but I think a lot of tough lessons have been learned and, hopefully, coming out of this, the next long arc will again be an upward one, and one of progress on a lot of fronts that maybe we never even thought about.
JR: With the long duration nature of Safehold’s capital, do you see an opportunity to make any opportunistic investments and also increase the diversification of SAFE’s portfolio, perhaps in some of these secondary markets, the growth markets like Nashville and Austin?
JS: Yeah, look, we’re in Nashville, we’re in Austin, we love those cities. We do agree there’s a shift that started long ago and continues. Again, bad leadership in some of these legacy cities will certainly hurt them. But, when the pandemic first began they started looping Escape from New York with Kurt Russell — that dystopian future of New York, I just don’t believe in. If you look at London, that’s still the epicenter of the U.K. a thousand years later, Rome is the epicenter of Italy. These great cultural cities go through many waves and if people want to sell New York at dystopian prices, yeah, we’re going to step in.
Now, it’s easy to say all this because we come in at 35 cents on the dollar, so we don’t have to worry about what’s going to happen tomorrow or next week or with this administration. Many think the current administration is creating a lot of damage, but again, in the ground lease business we’re working with our customers over long periods of time to find ways to help them generate higher returns no matter what the environment is. We just want to create a better capital solution for them, and if they can buy things even cheaper than they could before, we will help them take advantage of that.
One thing I do believe, Jade, is that real estate has some of the smartest entrepreneurs in the world who walk every corner and decide what the future is going to look like, and we want to harness that energy, that entrepreneurial spirit, wherever it is, whether it’s Austin or Nashville or the next city none of us are even thinking about. Our goal is not to get in the way of our customers, our goal is to help them maximize their ideas with the cheapest, most efficient capital possible. Whether you call that opportunistic, our view is real estate is one of the largest investment classes, it’s stockpiled with really smart, innovative people, and we have the easy job: we just have to give them the fuel to do what they do well.
I like this [ground lease] business a lot, as you can tell. I think it is a perfect spot for us to use everything we’ve learned in the finance business, the sale-leaseback business, the corporate world, the capital markets, and try to deliver all that knowledge and expertise to the people who really create the future, and that’s a fun place to be when the world is changing. We hope to be helping people like [panelist and Digital Colony CEO] Mark [Ganzi], or helping people like Barry [Sternlicht], or helping people like [panelist and Walker & Dunlop CEO] Willy [Walker] serve that next generation in a way that we know won’t be what it is today, but whatever it is, we’ll figure out how to make it a better future.